Sashakti India Private Limited

In their own words

Company PerspectiveSashakti India Pvt. Ltd. operates an E-Retail outlet as well as a go & get women specialty store fully owned and operated by the company. Sashakti India offers a wide variety of first quality, contemporary, in-season apparel and accessories for junior and plus sized women in India. Headquartered in Panchkula (Haryana), sashakti india Pvt. Ltd. E-Retail outlet and go & get retail store sells only quality merchandise- no seconds or damaged goods that is contemporary and in season. Most items are sold for a price typically below that of competing stores for similar merchandise. The company which does not franchise its outlets, carefully plans its stores and maintains its flexibility to ensure profitable operations. Sashakti India Pvt. Ltd. Sashakti India Pvt. Ltd. opened its first physical retail outlet in Dec 2018 at Baltana (SAS Nagar). The store is not dependent on any single group of customers, but the value-and fashion-conscious women usually from lower or middle income levels become the average customer. We are frequently engaged in doing surveys and identify ideal locations to open other retail outlets in lower-income-areas. Our E-Retail Store The internet era has brought the market of every possible product online. Ready-Made Garments market has been spread widely across India and world. India is the second largest manufacturer of garments after China. Technological advancement, cheap labour force, high quality designs and updated fashion trends have been key elements in Indian Garment Industry. Now, for tackling larger market share, to achieve sales and reach to larger mass, Sashakti India Pvt. Ltd. use Internet services and build a platform for larger profits. Sashakti India Pvt. Ltd. E-retail outlet is such a platform for manufacturer, fashion designers, home based entrepreneurs which help them to achieve direct sales to customers and to gain more profits. Moreover, our properly designed and implemented E-Retail store with necessary functionality will help an entrepreneur to manage inventory, sales, services and after-sales support to customers. Sashakti India Pvt. Ltd. E-retail outlet is a single-step solution for our customers who want to buy ready-made garments where they can choose products from varied range, pay for it and make it deliver to their home. It also have an added service for sellers who want to sell their designed garments on this platform and can fetch extra revenue to E-retail Outlet platform service provider. Major application is a market platform where buyers and sellers can meet, we are also adding up various advance features to manage and control inventory, to analyse future sales and to promote/advertise. Our go & get physical retail store Sashakti India’s women specialty store designed its physical retail outlet operations for customer convenience. The store presented merchandise attractively, with all apparel on hangers and with much of the merchandise organized by classification, colour and style. The company accept cash, cheques and major credit/debit cards as payment from customers and devised a liberal return and exchange policy. The company kept its stores open 6 days each week from 10 a.m. to 8 p.m. although our store remain close on Monday. Being a startup in the bootstrapping stage, company promoters made regular site visits, promote sales, taking care about the store layout and merchandise and oversaw company operations and management policies. Industry Lookout & Trends, Market Potential & Marketing Issues. If any Finding ways to engage with the customer, offering added services and making the experience as stress-free as possible are big parts of businesses' success. We identified through our in-depth research that there has been a significant number of store closures in the last few years, and we expect that to accelerate in 2018 and in the following few years we need to be more creative, flexible and diversified in our approaches. With our innovative model of LEARN, EARN, & LEAD and a strategic mix of E-Retail store along with a physical store, we are able to capture consumers spread across digital and traditional channels without taking any significant risk. This further help us to have complete creative control of the brand experience and how messaging is communicated to consumers. We can tell the story we want to tell and explain in our own voice what the brand stands for.

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