Mahasarg Maitreya Creations (OPC) Private Limited

In their own words

Our business model focuses on the wellbeing development and support of two sectors: Agriculture and Handicraft. It is phase-wise venture. 1.Phase 1: We will begin with an internet retail (click and mortar style) business model selling handicrafts, paintings by local home based artists and paper/clay/stone jewelry makers, handmade paper journals, photo frames etc. across India. 2. Phase 2: Then progress to the second phase of introducing the ghost restaurant (delivery based internet retail) model in addition to the previously listed items. This will include limited exclusive menu of food inspired from the centuries old recipes of Indian origin, cooked in yogic satva process combined with a modern touch, and only cooked in organically grown food produce starting from the spices to vegetables, following a zero-waste restaurant model. 3. Phase 3: The third phase is to launch a physical restaurant and in-house retail store along with the previously established internet retail store. This ‘organic food zero waste’ restaurant will be based on the Sustainable & Ecological Lifestyle and Business Model (SELBM). This will incorporate several major installations like solar energy, Community Compost, Happy Fridge, Community Center, Employee Happiness Quotient, Weekly Farmer & Handicraft Market, Monthly talk shows & Information exchange mela. 4.Phase 4: The fourth phase of this SELBM is to be converted into a Franchise model and be opened in various cities of India. The limited exclusive range of authentic centuries old recipes will now be based solely on local cuisine of that region. Hence the SELBM model will be flexibly crafted region wise and can be tailored as per seasonal availability. 5Phase 5: The final phase is to take this Global and open franchises internationally. Products or services the business plans to sell: 1. Handicrafts 2. Organically cooked food 3. Processed organically grown food 4. Community development services Identified Target Market: Health and spiritual wellbeing conscious people majorly falling in the income bracket of rich, upper middle class and middle class in Tier 1 & Tier 2 cities. Anticipated expenses for Phase 1 & 2: 1. Annual Website maintenance 2. Daily Online Advertising and marketing campaigns 3. One time Hygienic Storage units (cold and normal) 4. Yearly Licenses and renewals 5. Monthly Employee salaries 6. Bulk purchasing of handicrafts and unprocessed food produce. 7. Kitchen setup 8. Infrastructure Cost

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