Karunatva Foods Private Limited

In their own words

Brief Description of Startup:  “Where Culinary expertise meets ingenuity- Innovate, Create, Transform" - Elevating taste through originality, integrity and non-synthetic R&D-backed solutions, to create new and realign the current market practice. Problem being solved:  Modern consumers face rising :_ • digestive disorders, • lifestyle diseases, • nutrient deficiencies, due to highly processed foods lacking fibre, microbiota-supportive components and bioactive nutrients. Solution offered: • The startup develops scientifically designed RTC & RTR functional foods made from abundant native plant based products, enriched with natural prebiotics, heat-stable probiotics & phytoactive botanicals. • Using gentle processing the products retain fibre, antioxidants, and bioactives. • Unlike current market offerings that focus only on convenience and taste, our formulations are Symbiotic, targeting microbiota balance, digestion, immunity, and metabolic wellness. • The range includes porridges, soups, mixes, snacks, and beverages that are convenient, preservative-free, and tailored for daily gut health. This unique synergy of whole foods + microbiome science differentiates us in the market. What is innovative about your startup:  Core Innovation A symbiotic food composition comprising: • Fermented pulse–cereal matrix • Plant-derived prebiotic fibers • Mineral bioavailability enhancers Prepared using a controlled, scalable, low-energy process, resulting in improved nutritional efficacy without altering taste or cooking practices. Target customers / market:  B2B supply to hospitals, schools, Old Age homes, colleges, wellness centres, corporate cafeterias, wellness studios,  B2C- On-Line Platform for - Pan India sales pitch, subscription-based - gut-health bundles for recurring monthly revenue. Revenue model:  Primary streams include B2B supply to hospitals, schools , colleges, wellness centres, corporate cafeterias, fitness studios and special

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