Ab Aromatics Private Limited

In their own words

AB AROMATICS PRIVATE LIMITED BRIEF INTRODUCTION ALONG WITH INNOVATION Dandelion (Taraxacum Officinale) is an herb native to Europe. Dandelion is found throughout mild climate of the northern hemisphere. In India it is found through Himalaya. It is usually found at height of 300 to 5400m. AB AROMATICS Pvt Ltd promote and develop farming in all parts of Himalayan Region even on lower parts of Himalayan Region. Earlier the farming was mainly restricted to the Middle and Lower areas of the Himalayan territory. In the present scenario very few people are engaged in medicinal plants farming due to lack of awareness and technologies. AB AROMATICS lay main focus on the growth and development of medicinal plant Dandelion. Dandelion has immense medicinal benefits in treating various diseases like digestive problems, skin infections, bone disorders etc. Every part of dandelion is useful- roots, leaves and flower. Firm not only provide socio economic benefit to state as well to country but also works in harmony with environment. Dandelion along with treating various health problems can also keep Cancer at Bay, as it is rich in anti-oxidants. Dandelion Plant is 100 times more effective than Chemotherapy since chemo kills all body cells while Dandelion kills only cancerous cells. The dandelion extract appeared to be helpful in coaxing cancer cells to self-destruct the body to kill the cells itself or slowing down overall cellular growth. WHAT MAKES US DIFFERENT (UNIQUENESS) • Dandelion can be used for cure of diabetes, skin problems and digestion. • Dandelion tea made from roots can be used for solving urine disorders. • Dandelion juice is effective in bone disorders. • Dandelion can be used as a general body tonic for its influence in supporting body waste functions of bowels, bladder and skin. • Dandelion fibres clears out toxins from colon. • Can be used in variety of forms such as tinctures, liquid extract, teas, tablets and capsules. • Quality maintenance by preserving and growing best variety. • Environment friendly extraction by experts. • Organically grown with 0 chemical use. • Pure herbal products with no side effects. • Handpicked product by experts. • B2B and B2C business model. REVENUE GENERATION METHODS (ONLINE AND OFFLINE) 1. Generating Strong USP`s- An Unique Selling Product can be a revenue generation strategy which will make us different from other brands. 2. Online Application- Creating online Apps on play store and IOS which provide completed product information along with purchase information. 3. Qualified expert Pharmacists- Setting up a panel of qualified pharmacists can be formed to provide pre and post product sale and usage knowledge. 4. Product Packaging- Proper extraction techniques and improved packaging will increase the shelf life and retain their original properties. PROBLEMS FACED BY THE BUISNESS 1. Decline in Traditional Knowledge- Traditional knowledge regarding medicinal and aromatic plants is declining in new generation. 2. Untrained workers- Medicinal and herbal plants are mostly collected by unskilled and untrained workers. 3. Lack of technology- Updated and appropriate is still a challenge faced by many in collection and preservation of plants and products. 4. Competition- Since proper information about demand is not available it lead to hoarding of good. SOLUTIONS TO THE PROBLEMS FACED 1. Documentation- Documentation of such less known medicinal plants species should be made without any further delay. 2. Proper Trainings- Proper trainings by experts should be provided to everyone for collection, processing and storage of such goods. 3. Technological Advancements- Development of agro- technology and promotion of rural bio-technology for large scale cultivation of economically important species also. 4. Large Scale Farming- Large scale farming of medicinal and aromatic plants should be promoted so that unforeseen rise in both national and international markets can be met.

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